Marketing Materials
Logos | Photos | Ready texts | Banners and social media materials | Joint marketing initiatives
Ready-to-use marketing materials for the fair
Promote your participation in the Helsinki Book Fair and invite your customers and partners to visit your booth. Use our ready-to-use marketing materials as is, or customize them to your liking.
Use the hashtag #helsinginkirjamessut and tag the Helsinki Book Fair accounts in your posts:
We’ll share your content on the Helsinki Book Fair’s channels and engage with your posts—let’s make this a great event together!
Website
Materials
You can find all logos and CMYK logos for print here.
You find the event materials here!
Pictures for the texts you find here.
General social media post
Helsinki Book Fair 2026 – A home for stories and conversation 📖✨
Finland’s largest literary event takes over the Helsinki Exhibition & Convention Centre from October 22–25, 2026.
The Helsinki Book Fair brings together the season’s new releases, beloved authors, and thousands of story lovers. At the fair, you’ll enjoy a unique atmosphere on the program stages, make discoveries in the used bookstores, and take part in the year’s most interesting discussions.
The 2026 theme, Kieli / Språk / Language, celebrates the power of words and the significance of language in a changing world. It invites us to reflect on how language connects us and gives shape to our thoughts.
Come be inspired, take advantage of the fair’s special offers, and enjoy the Wine & Food event with the same ticket. See you at the fair!
#helsinginkirjamessut
@helsinginkirjamessut
Ohjaus: https://kirjamessut.messukeskus.com/en/
Text for the newsletter
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#helsinginkirjamessut
Here you’ll find photos from previous events.
At eMessukeskus, you’ll find a ready-made eInvite template complete with banners and text, which you can use to conveniently invite your customers to the event!
You can easily upload your mailing list to the service as a .csv file. The service is free to use, and you can send an unlimited number of invitations.
Your customers will receive a ticket to the event directly in the message!
Making an impact together – a message from the Helsinki Book Fair, right on schedule!
The Helsinki Book Fair’s audience is curious, eager for knowledge and enthusiastic about literature, culture and current trends. The event offers exhibitors a unique opportunity to engage with readers and fair visitors – alongside products and services, literary stories, authors, encounters and experiences play a key role.
Below, we’re sharing a joint three-point campaign plan, in line with which the event’s content and dates will also be highlighted on the Helsinki Book Fair’s own channels. Please do join us in telling your followers about the Helsinki Book Fair and your participation, and in ensuring that your target audience receives all the essential information about your stand’s programme, events and the dates of the fair!
Join us in promoting the event according to our shared schedule – let’s work together to make the Helsinki Book Fair the must-attend literary and cultural event of the autumn!
Schedule and themes
17 August – we’ll be at the fair – mark the dates in your calendar
22 September – programme published – what to expect
12 October – highlights from stand offers and our own programme
Tag @helsinginkirjamessut and we’ll feature your posts in our stories.